Email vs SMS Marketing: What’s Best for Your Business
For decades, email has been the preferred method for sending and receiving mass messages and reaching audiences. Text (or SMS) marketing, on the other hand, is a quick, cost-effective way to share promotions and updates with customers. So, which reigns supreme? SMS or...
How to Turn Instagram Followers into Customers
In the past few years, Instagram has developed into a juggernaut of a marketing platform. Everyone is on Instagram, from small businesses to conglomerates, and they all are racing to increase their followers, likes, and comments metrics! According to Facebook...
Why Is Video Marketing So Important for Small Business
Today, running a small business means competing against other businesses potentially with more resources. To get ahead of the competition, you need to be smart with how you market your business. But what are the best ways to market your business? Among the most...
Local SEO Tweaks That Can Boost Your Rankings
When it comes to running a business in your local area, search engine optimization (SEO) is essential. If you aren’t sitting pretty in the top rankings on page one, it makes potential customers wonder one thing—how good are you REALLY? With that in mind, if your...
Daily Checklist for Social Media Success
Maintaining your social media presence is essential in today’s online world. It can be a time-consuming task, but it’s worth it to build trust with consumers and create a consistent brand image. Whether you’re a business owner starting out on social media or have been...
10 Most Common Mistakes Small Businesses Make on Social Media (and How to Fix Them)
As a small business, social media is your secret weapon for marketing. It's essential to use social media to reach new customers and connect with existing ones. Whether you're just getting started or already running a highly successful campaign, there's always room...
Find Us On Social Media
Send Us A Message
Email vs SMS Marketing: What’s Best for Your Business
For decades, email has been the preferred method for sending and receiving mass messages and reaching audiences. Text (or SMS) marketing, on the other hand, is a quick, cost-effective way to share promotions and updates with customers. So, which reigns supreme? SMS or...
How to Turn Instagram Followers into Customers
In the past few years, Instagram has developed into a juggernaut of a marketing platform. Everyone is on Instagram, from small businesses to conglomerates, and they all are racing to increase their followers, likes, and comments metrics! According to Facebook...
Why Is Video Marketing So Important for Small Business
Today, running a small business means competing against other businesses potentially with more resources. To get ahead of the competition, you need to be smart with how you market your business. But what are the best ways to market your business? Among the most...
Local SEO Tweaks That Can Boost Your Rankings
When it comes to running a business in your local area, search engine optimization (SEO) is essential. If you aren’t sitting pretty in the top rankings on page one, it makes potential customers wonder one thing—how good are you REALLY? With that in mind, if your...
Daily Checklist for Social Media Success
Maintaining your social media presence is essential in today’s online world. It can be a time-consuming task, but it’s worth it to build trust with consumers and create a consistent brand image. Whether you’re a business owner starting out on social media or have been...
10 Most Common Mistakes Small Businesses Make on Social Media (and How to Fix Them)
As a small business, social media is your secret weapon for marketing. It's essential to use social media to reach new customers and connect with existing ones. Whether you're just getting started or already running a highly successful campaign, there's always room...
Find Us On Social Media
Send Us A Message
Email vs SMS Marketing: What’s Best for Your Business
For decades, email has been the preferred method for sending and receiving mass messages and reaching audiences. Text (or SMS) marketing, on the other hand, is a quick, cost-effective way to share promotions and updates with customers. So, which reigns supreme? SMS or...
How to Turn Instagram Followers into Customers
In the past few years, Instagram has developed into a juggernaut of a marketing platform. Everyone is on Instagram, from small businesses to conglomerates, and they all are racing to increase their followers, likes, and comments metrics! According to Facebook...
Why Is Video Marketing So Important for Small Business
Today, running a small business means competing against other businesses potentially with more resources. To get ahead of the competition, you need to be smart with how you market your business. But what are the best ways to market your business? Among the most...
Local SEO Tweaks That Can Boost Your Rankings
When it comes to running a business in your local area, search engine optimization (SEO) is essential. If you aren’t sitting pretty in the top rankings on page one, it makes potential customers wonder one thing—how good are you REALLY? With that in mind, if your...
Daily Checklist for Social Media Success
Maintaining your social media presence is essential in today’s online world. It can be a time-consuming task, but it’s worth it to build trust with consumers and create a consistent brand image. Whether you’re a business owner starting out on social media or have been...
10 Most Common Mistakes Small Businesses Make on Social Media (and How to Fix Them)
As a small business, social media is your secret weapon for marketing. It's essential to use social media to reach new customers and connect with existing ones. Whether you're just getting started or already running a highly successful campaign, there's always room...
Find Us On Social Media
Send Us A Message
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Is Social Media Marketing Important for Your Business?
Marketing is one of those core business tasks that is crucial to the growth and survival of your company. Over the course of a few centuries, the nature of marketing has changed dramatically, and in...
How to Use Psychology Hacks and Jedi Mind Tricks to Grow Your Audience
Whether you’re a Star Wars fan or not, you’ve probably heard the term Jedi Mind Trick. Maybe you’ve wished it were a real thing that you could harness—for good, of course—and use in your marketing....
Email vs SMS Marketing: What’s Best for Your Business
For decades, email has been the preferred method for sending and receiving mass messages and reaching audiences. Text (or SMS) marketing, on the other hand, is a quick, cost-effective way to share...
The TikTok Marketing Blueprint for Local Business Success
TikTok, the social media platform that has taken the world by storm—its short form, lip sync, dance, and comedy videos—has become the latest honeypot for businesses. With over 2 billion monthly...
8 Ways to Grow Your Email List
There’s no denying that email marketing is effective, but it only works if you have a list of qualified and engaged subscribers who are eager to read your content. Sounds easy, right? A lot of...
Google Local Services Ads Explained
You want to connect with local customers who are in the market for the services you provide. You’ve probably spent some time optimizing your website. You may have paid for Google Ads. But if you’re...
SEO Impact and Best Practices for Visibility
In today's digital era, understanding the role of Search Engine Optimization (SEO) is essential for businesses looking to maximize online visibility and drive...
Social Media Marketing Trends Not to Ignore
The “new normal” brought about by the COVID-19 pandemic requires every company to put extreme importance on digital marketing. Although search optimization and email are still critical components of...
The 3 Most Common Mistakes Everyone Makes with Facebook Ads
Did you know that the average Facebook user clicks on 12 ads per month? It’s true—and it illustrates why Facebook ads are still one of the most cost-effective ways to connect with your target...
How to Deal with Negative Comments on Social Media Like a Pro
Social media has undoubtedly become a powerful communication and marketing tool. Not only does it allow businesses to connect with their customers on a more personal level, but it also gives...
What the Future Holds for SMS Marketing?
Considering all of the different digital marketing options small business owners have these days to promote their business, you might assume that SMS marketing isn’t as effective as it once was just...
7 Things Google Hates and How to Fix Them
Every website wants some love from Google. A high rank on Google’s SERP can mean the difference between getting organic traffic every day and never seeing a single visitor on your site that you...
